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YouTube Seeking for Creator’s Suggestions for the Perfect Fix Against the ‘Dislike Mob’

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YouTube has given some simple options for its users, including liking and sharing the videos, and if they do not like one, they can just hit the dislike button. But from quite some time now, some of the users are misusing the dislike button, and YouTube is well informed of it.

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Image Source: tubefilter.com

YouTube has been noticing that people are weaponizing the dislike button, and now have decided to act on the issue with the help of its development team. Currently, it is seeking ideas through its creator’s feedbacks and advice from its development team, on how to stop people from misusing the dislike button. Tom Leung, the director of project management at YouTube, in the recent issue of Creator Insider, talked on how the ‘dislike mob’ is harming the content on YouTube.

The ‘dislike mob’ is a group of people, who dislike the videos of a certain YouTube channel or creator, in order to attack their reputation, or just because they are upset with the creator, even without watching the videos.

YouTube has provided its users with the facility to make their videos private on their channel, or they can make the other matrices, including total likes and dislikes on the videos, invisible. Leung has suggested YouTube must make the hiding the likes and dislikes options as default, and the users who want to display the ratings can make the changes from the settings.

Leung has also advised adding a comment box, where the person who wants to dislike a video, has to give a reason behind disliking the video. The user also can opt for the ‘don’t want ratings’ option.

Since the ratings of the videos help in the channel growth, we cannot expect that all YouTubers will support the same. But many of the creators, after they got to know about hiding the ratings, have adviced that the dislike button should appear only after the video has played for at least half of its time.

Currently, YouTube is looking for more and better options to avoid the activities from the ‘dislike mob’, and has not decided on what it will be doing in the same matter, but soon we can see YouTube getting rid of this issue.

YouTube Stories Feature Now Available for the Creators with Subscribers More than 10K

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Stories have been famous for not only Snapchat (that originated it first), but also for other social media platforms like Instagram, Whats app, Facebook and even LinkedIn. Now YouTube has also adopted the same feature for its user to make it more interactive and help them with promotions.

YouTube
Image Source: YouTube

The feature is a similar version of the Stories feature of other social media apps, but with a few changes. This feature is available only for the creators having at least 10000 subscribers. Also, the stories on YouTube last for a week i.e. seven days, unlike for Instagram, What’s App and Facebook, on which the story lasts only for 24 hours. Even the stories posted on YouTube can be seen by the people who haven’t subscribed the particular YouTube channel.

YouTube is one of the biggest platforms for marketing and content sharing and has become the widest stage for the influencers to connect with people, globally. The stories feature is going to help creators, influencers and brands, with sizable followers, for better exposure of their content on the platform.

The stories are located on the right sidebar, with the “Up Next” tab, on the right side for the desktop users and below the video, for the mobile users. The video length for the YouTube Stories is set to be 30 seconds, at max, and can be assembled into a playlist. People can also comment on those stories and interact with the creator. The main goal of those stories is channel promotion and day-to-day community engagement.

The feature was rebranded as the “YouTube Stories” at the Vidcon, last year, and was available only for some selected YouTubers. YouTube had been testing the feature for the other users, for past one year, and had announced that it would become available for them by the end of 2018. The stories feature has been the biggest influencing vigour for mainly Instagram and Facebook, and now it will also help the marketers to endorse their services directly on YouTube at a bigger level.

Susan Wojcicki : The Second Chief Executive Officer of YouTube

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From being a mother of five children to making a name in the list of the Most Powerful Women of biggest forums like Forbes and Fortune, Susan Wojcicki has become an inspirational example of women empowerment. A part-time painter, doodler, and a scholar from the University of California, Wojcicki is responsible for Google’s most beneficial deal- YouTube. The current CEO of YouTube oversaw the potential of the user-uploaded content, and convinced Google’s board members, to give her idea the green light, and steal the deal.

Early Life

Susan Wojcicki was born on 5 July 1968, to a physics professor, Stanley Wojcicki, and Esther Wojcicki, an educator, in Santa Clara, California. Her father served at the Stanford University, so she along with her two sisters, Janet Wojcicki and Anne Wojcicki, spent most of their childhood in the university campus.

Susan Wojcicki
Image Source: flickr.com

Wojcicki completed her high school from Gunn High School, Palo Alto, California. In 1990, she graduated from the Harvard University with primary subjects, history and literature. Later, she attended the University of California, to pursue a master’s degree in economics, followed by an MBA from the UCLA Anderson School of Management.

During her graduation, Wojcicki took Computers as a subject and grew an interest in it. Her interest led her to drop the long-term plan of pursuing a career as an educator and choose a career in the technical field.

Early Career & Joining Google

After her MBA, Wojcicki started working in the marketing team at Intel in Santa Clara, California, in 1999. Later, she became the management consultant at Bain & Company and R.B. Webber & Company. In the year 1998, the founders of Google, Larry Page and Sergey Brin, used Susan’s garage in Menlo Park, as their first Google office. In 1999, she joined Google as the first marketing manager and the 16th employee of Google. She was also among the first Google Doodle team and has been a part of Google’s most important projects, like Google Images, AdWords, DoubleClick, and Google Books.

Wojcicki continued working in the marketing department of Google, becoming the senior vice president of Advertising & Commerce department of Google. In 2007, Google acquired DoubleClick by paying $3.1 billion, on the suggestion of Wojcicki.

CEO of YouTube

During the rise of YouTube, Wojcicki foresaw the scope of it and advised Google to take over it, merging the Google Video into it. Hence in 2006, Google acquired YouTube for $1.65 billion. Within less than a decade of the acquisition of YouTube, YouTube valued at $160 billion, 100 times more than the initial investment of Google.

In February 2014, Wojcicki was appointed as the second CEO of YouTube. After she became the CEO, the number of logged in users per month raised to 1.9 billion, watching videos on it one billion hours a day. Her leadership rose, up to 30% female employees in the YouTube office. She also imposed some policies on the content of YouTube to prevent hate speech and violent extremism.

Personal life

On August 23, 1998, in Belmont, California, Wojcicki got married to Dennis Troper. The two are parents of five children. Wojcicki and Dennis Troper move philanthropy through the Troper Wojcicki Foundation. She has been a supporter of Women’s computer education. She even advocated for the paid maternity leaves for women and gender discrimination. In 2017, Wojcicki was ranked at number 6 in the list of Forbes World’s 100 Most Powerful Women.

Lenovo Premium Yoga Laptops & X1 Extreme ThinkPad Unveiled at IFA 2018

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Lenovo Extreme
Image Source: pcmag.com

Many of the tech giants have gathered at the IFA in Berlin and are ready with their new products to be showcased in the event. On Thursday, another tech giant Lenovo unveiled its new X1 Extreme ThinkPad with two other premium Yoga Laptops, C930 and S730.

The latest Lenovo X1 Extreme is embedded with the NVIDIA’s GeForce 1050Ti graphics and will be the first ThinkPad laptop to own it. It has a 15.6 inches 4K high-resolution touch screen with the Dolby Vision support. The laptop is built upon the Intel Core i9 variants with the 8th generation chipsets. The lightweight laptop supports up to 64GB of DDR4 RAM, and up to 2TB of PCIe SSD storage. Also, the laptops claim to have 15 hours of battery life after 100% of charging and the laptop gets charged up to 80% within an hour, thanks to the Rapid Charge technology. For secure login, it has also got the touch and face recognition features. The appearance of the laptop is similar to the older ThinkPad laptops and the chassis is built using carbon fibre, that is capable of absorbing shocks.

Lenovo also announced two more laptops in its Yoga laptops series, the Yoga C930 and S730. The C930 laptop uses the 8th generation Intel Core i5 processor. It holds up to 4 GB of RAM, and 258 GB of SSD storage. The laptop has a foldable 13.3 inches 4K IPS-technology touch screen. It also has a privacy shutter on the webcam and is integrated with a rotating soundbar.

Even being a part of the Yoga series laptop, the S730 is not 360-degree foldable and also does not support a touch feature. The laptop is like a notebook having a slim body with 13.3 inches screen that makes it the look-alike of the Mac AirBook. The laptops support the 8th Generation Intel Core i5 and Core i7 variants, with Intel HD 620 graphics. The laptop holds up to 16GB DDR4 RAM and up to 1 TB PCIe SSD storage.

The laptops will be available in the market during the last 3 months of the year. The price of the X1 Extreme laptop ranges from $1859 ( around Rs. 1,31,900). The Yoga C930 is going to cost $1,399 (around 99,280) and S730 will be available in approximately $999.99 (around Rs. 70,900).

Steve Chen – Co-Founder of YouTube

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Young and enthusiastic minds always take their ideas to next level starting from scratch. Many of these revolutionary ideas have led to innovations that have changed the way our world is connected. Now you can be connected to any part of the world in just a few clicks. You are also able to see what’s happening in the world, on the largest video streaming network – YouTube. The idea for this video streaming service was born into one such young mind of Steve Chen.

Early Life

Born on August 18, 1978, in Taipei, Taiwan, Steve Chen and his family immigrated to the United States of America, in 1993 and, got settled in Prospect Heights, Illinois. Chen took his middle school education from River Trails Middle School, which is situated in Mount Prospect. Then for the first year of high school, he went to John Hersey in Arlington Heights. He spent the next three years of high school at Illinois Mathematics and Science Academy in Aurora, Illinois. Finally, Chen went to the University of Illinois at Urbana-Champaign, to pursue a degree in Computer Science. and graduated in 2002.

Initial Career Stages

Just after graduating, Chen landed his first job with industry financial company PayPal. It was this company, where he met his future co-founders Jawed Karim and Chad Hurley. He also spent some time as an early employee at Facebook, but, left the company in few months to focus on his own venture.

Steve Chen
Image Source: wikimedia.org

He had a knack for innovative ideas and one such idea was lurking in his mind. It was to develop a video streaming platform, and Chen, along with Chad Hurley and Jawed Karim, founded YouTube in 2005. Steve took the position of Chief Technical Officer in the company.

Just within few months, Chen announced that YouTube was receiving around 100 million views per day and around 65000 videos were being uploaded from different parts of the world each day. The popularity of YouTube skyrocketed and quickly came to the notice of Google. Next thing they knew was Google offering to acquire YouTube. The online video streaming site was ranked among the top 10 most popular websites.

Google acquired YouTube in 2006 for a mind-boggling $1.65 billion. From then on, YouTube has never looked back and is constantly achieving new heights of success. Chen received 625,366 shares in Google and extra 68,721 in trust as the part of the sale. These shares are valued at $729 million in 2018.

After YouTube

Steve Chen is an energetic person who does not prefer to stop at one success. The definition of success is to keep moving forward and achieve greater heights than the previous ones. The next venture Chen started was named AVOS Systems, Inc. He founded this venture along with Chad Hurley and Vijay Krishnamurthy. One of the services known as Mixbit, which is a video sharing service is quite well known. AVOS acquired Delicious from Yahoo! Inc. The founders sold AVOS Systems, Inc. to Science, Inc. in 2014.

Along with founding a couple of most successful companies, Chen is also well-known for his investments in promising start-ups and businesses. He has invested in HonestBee, Drama Fever, Spool, Wish, Road Hero and many more.

Personal Life

In 2009, Chen got married to the Google Korea product marketing manager, Park Ji-Hyun also known as Jamie Chen. The couple lives in San Francisco with their two sons. Chen is a huge art admirer and makes a humble contribution towards The Asian Art Museum of San Francisco.

In 2008, Chen along with his partner Chad Hurley was awarded Vanguard Award. The Magazine 2.0 nominated Chen as one of the ’50 people who matter now’ in business. The Asian Scientists Magazine listed Chen as one of the 15 Asian Scientists to Watch.