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EPAM

Teaching America how to Code: Success Story of EPAM

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EPAM Systems, Inc., better known as EPAM, is an international company offering software and IT related services. The company has a global presence with centres spread across North America, Asia, Australia and even Europe. EPAM is without a doubt one of the largest companies to emerge out of Belarus. So how did this IT giant spring from such humble backgrounds to become the world’s leading software consultation service provider? Here’s a look at what turned EPAM from just another novel idea to a thriving business.

About the Founder

Dobkin was born and brought up in Minsk, Belarus to a watchmaker father and medical assistant mother. His elder brother is an engineer, while his sister was a programmer with an innate interest in coding. Meanwhile, Dobkin attended the Byelorussian National University and graduated with an MS in electrical engineering. Shortly after college, he migrated to Russia and worked for software companies over there. Programming, Dobkin noticed always brought quick results, and so he realised that if he was going to grow, this was the field he needed to learn and explore.

He started his own programming business in 1991. By the time he was 31, he had emigrated without even knowing how to speak English with just $2000 in his account. But his dedication helped him as he learnt English on the job and he bought a car with his savings. He then got himself a job at Prudential, and he and his family stayed with his sister who was working as a programmer in the US. When his company collapsed, he contacted his childhood friend in Minsk and set up yet another software company. In the US, he continued working, switching from Colgate Palmolive to SAP Labs.

Together with his partner David Scott, he opened EPAM Systems’ first office on Emmons Drive while his daughters were in college and school respectively. As his clientele were mainly companies from the US and from Europe the financial collapse of Russia in 1998 did not affect EPAM. Slowly, yet surely, the company started to grow. Their first major client was the fashion brand Bally, which approached them looking for help building a Salesforce Automation platform for their North America-based operations.

Founding EPAM

EPAM was founded by Belarusians Arkadiy Dobkin in New Jersey, and Leo Lozner in Minsk on a partnership basis way back in 1993. His biggest struggle came in 2001, when the economic crisis hit America, rendering a major client, one who provided about 70% of his total business, went broke. The fall-out from that crisis led to a very tense and stress-ridden period wherein Dobkin had to cut salaries and acquire new clients fast. Within five years, he removed himself from the fickle field of technology and started focusing on management and operations. Dobkin recalls how his biggest challenge during the 1990s was convincing people he could be trusted, due to rising tension between the US and Russia at the time. Potential clients would be very wary regarding security issues, and winning their trust never happened overnight.

EPAM Systems

Initially, people would turn to him when they had no money to approach an American company, but EPAM would take up their work and do it well, convincing them of the company’s quality and reliability. It merged and incorporated to become EPAM Systems in 2002 and has since then grown exponentially, spreading to several continents and employing over 30,100 people. EPAM is an acronym for Effective Programming for America and is also a slogan they use for marketing promises.

Resounding Success

By 2004, the company was generating over $30.1 million in revenues, growing consistently at 1,840.8 %! The number of employees was also doubling, with the company having only 1,001 employees at that time, to its 1400 in each centre now. India’s outsourcing market overflowing, having entered the industry much earlier than others and the fact that Americans trusted Soviet Engineering all helped Dobkin mould EPAM into what it is now.

Soon EPAM roped in clients such as Reuters, Colgate-Palmolive, CareFirst BCBS, Encores, Samsung America and the London Stock Exchange. In 2004, they acquired Fathom Technology, a Hungarian software development company and this sets off an expansion plan that results in more clients in Europe. By the end of 2005, the company had over 1300 employees.

By 2008, the company acquired new clients in the form of Google and UBS and grew its workforce to over 4300 employees. In 2012, the company went public on the New York Stock Exchange and was the first public offering by an Eastern European outsourcing company. In 2018, the company launched a search engine called InfoNgen 7.0, which was extremely intuitive and customizable.

Later the same year, they launched Telescope AI, which is a platform that helps run operations by using Artificial Intelligence. This year, EPAM decided to expand to even more verticals and announced that it was the lead investor for Ben Franklin Technology Partners’ blockchain venture. The company is also on the verge of opening its new office in Ukraine.

The company has continued to grow and expand and now has clients from all over the world, and enjoys a growth rate of 20%, generating over $1.15bn in revenues. The company has over 10 main offices in five countries around the world, each employing over 1400 people. It is safe to say that things are looking up for EPAM as it continues teaching America how to program!

Wadhwani

Romesh Wadhwani, A Billionaire To Be Listed Among World’s Richest Tech People

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Romesh Wadhwani is one of the most influential and powerful people in the world of tech start-ups. He is famous for his start-up Symphony Technology Group (STG), a private firm that is created to invest and provide financial backups to the start-ups and operating companies. Wadhwani in spite of suffering from physical disability made it to one of the best engineering institutions of India and curved his career from scratch. He is also a great philanthropist who currently resides in Palo Alto, California, the U.S with a net worth of $3.3 billion.

The life story of Wadhwani

Romesh Wadhwani was born during the most vulnerable phase of India, that is, in 1947 and moved to India from Karachi when he was just an infant. When he was two years old, Wadhwani got affected by Polio. But, throughout his journey, Wadhwani proved that it was not a shortcoming for him. Initially, he faced a lot of trouble to get admission in the junior school but at the end, he made it to IIT Bombay where he studied Electrical Engineering. After completing his Bachelor’s degree, he went to Carnegie Mellon University, Pittsburgh to acquire a Master’s degree followed by PhD from the same university.

Wadhwani was never really interested to do a 9to5 job especially because he hated the thought of working for someone. So, after he graduated in 1972 he decided to stay back in America and start his own company. A lot of trouble came his way because of three main reasons, first he absolutely had no business idea given that he belonged to a family no business background and not acquiring a degree in
the business field, second, the start-up culture was absolutely not developed in Pittsburgh especially related to technology and third, he wasn’t even a citizen of America back then. streaming

Wadhwani overcame a lot of obstacles and finally convinced a venture capitalist to pay him $150,000 for his start-up. Wadhwani developed more than just a single start-up namely Aspect The success of Symphony Technology Group Development (software firm) and Symphony Technology Group. The former one was acquired by i2 Technologies in 1999 for $9.3 billion and the latter was founded in 2002. STG brought an immense amount of success to Wadhwani and currently, he plays the role of Executive Chairman. Since Wadhwani was a great philanthropist, he founded the Wadhwani Foundation mainly to focus on developing economies with huge potential. His main interest was in India because he noticed that when he moved to the U.S and started his own business the start-up culture of India was not developed. He, in one of his interviews, said that it would be impossible for him to start his own business had he planned to do it in India. So, he greatly focused on the economy of India and especially to the entrepreneurial domain.

The success of Symphony Technology Group

Wadhwani founded the firm in 2002 as an investment firm based on Palo Alto. STG is the parent company to other many products of Symphony like Symphony Teleca Corporation, Symphony Health Solutions etc. Symphony Teleca Corporation was formed in February 2012 after Teleca merged with

Symphony and started providing software solutions and Symphony Health Solutions was established in May of the same year after it acquired Healthcare Analytics. In the same year, the company also received a funding of $870 million and declared to invest in making better software solutions and services.

2013 for Symphony started with the acquisition of LexisNexis Screening Business from Reed Elsevier followed by Symphony Health Solutions named as the leading Research Firm in the market in May 2013.
In 2014, the company acquired Jobrapido, a firm known worldwide for talent acquisition; MDdatacor LLC, a data integration company that provided with patient’s information and many more.

This company was acquired by Symphony to form Symphony Performance Health. In September 2014, STG was named as the top R&D service provider by Zinnov and it also acquired McGraw-Hill Construction for $320 million. In April 2015, HARMAN acquired Symphony Teleca from STG which was pretty bad news for the company but STG coped up with it pretty well.

Apart from health solutions, STG also has many other products and released a few more in 2016. Some of the new products were demonstrated in 2016 HIMSS Conference.
In January 2017, the company acquired Fishbowl, a platform for the restaurant industry for $2 billion.
The company made a lot of acquisitions like this which is pretty impressive for a team with less than fifty members. The estimated annual revenue of the company is around $2.6 billion and the latest acquisition of the company was in Aril 2019 (RedSeal).

fitbit

SUCCESS STORY OF FITBIT, LIVE YOUR LIFE IN A HEALTHIER WAY

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When maintaining a proper diet or leading healthier lifestyle bumps into our way, we often tend to master the postponing game. Do you know why? Somewhere we are not encouraged enough to wake up every morning and have a good workout and wait till it turns into a serious health issue.

There is a minor part of the population who consciously tracks their fitness metrics and follows a healthy lifestyle. Honestly, many of us think that it’s an extravagant lifestyle to keep track of your health records and especially the Indians show minimal efforts henceforth. So, to keep your health records in track in an interesting way and give some push to yourself, Eric Friedman and James Park launched Fitbit in 2007, a company that produces smart wearable devices to track your health. It is interesting how Fitbit rose from just an idea twelve years ago given that it almost hit dead end several times and now competes with business tycoons like Apple and Xiaomi.

James Park

After passing out from University School at Cleveland, Ohio, Park went to Harvard for studying Computer Science but eventually dropped out. He joined Morgan Stanley as a Peon in 1998 and continued for a year. In October 1999, Park co-founded Epesi Technologies, a B2B integration software followed by co-founding Wind-Up Labs in 2002. Park’s life story is something that catches the attention of today’s generation, isn’t it? Dropping out of college and creating such a massive empire for himself.
Park along with Friedman thought of doing something incredible with the small sensors and hence came up with the idea of Fitbit to digitalize even the fitness and health of normal people.

Eric Friedman

Friedman is a Computer Science engineer who completed both his Bachelor’s and Masters from Yale University. After passing out in 2000, Friedman joined Epesi Technologies as a Software Engineer and then co-founded Wind-Up Labs with Park in August 2002. Friedman also worked for Microsoft in his early career and before co-founding Fitbit he worked at CNET Networks and Engineer Manager. Currently, he is serving as the CTO of Fitbit.

The beginning and the Turmoil

Already after founding Wind-Up Labs, both Park and Friedman didn’t have any intention to stop. They wanted to do something unique with small sensors and discovered a huge potential in the sphere of health. If small devices can be made out to track personal fitness data, they thought they might have a really good audience. At first, they created just a small circuit board within a wooden box as a prototype which helped them raise $400,000 and eventually more once they started furnishing their experimental gadgets.

In 9th September 2008, both of them attended the TechCrunch 50 Conference and received 2,000 pre-orders for their product in a single day. They accepted the order and realized later that it was a not-so-good move as they didn’t have a manufacturing unit at all. After a few months of the constant search for an appropriate supplier, the product started showing some flaws. The fate of Fitbit turned upside down and the co-founders thought of giving up. But after the topsy-turvy, they were finally able to launch the fitness tracker in 2009. They shipped around 5,000 units of this tracker and received another 2,000 pre-booking. Since there was no third party in the business, Fitbit made a robust profit out of it.

The Success

In 2011, Fitbit introduced another new tracker much better than the previous one as this one came with an altimeter and many other modifications. At the end of 2014, the company’s annual revenue summed up to $745.4 million and in the next year the company filed for its first IPO and the amount was $358 million. This year turned out to be one of the best for the company as more than 18 million fitness trackers were sold given that no new products were launched in this year.

The company also has a pretty impressive list of acquisitions starting from March 2015. Fitbit acquired Firstar in 5th March 2015 for $17.8 million followed by acquiring Coin, a credit card company in 2016. In 2017, the company acquired a smartwatch based start-up, Vector Watch SRL and in the next year a software company called Twine Health.

The company currently manufactures fitness trackers mainly for heart rate, sleep quality and number of steps. Though the company has faced a few shady plots for revealing too much information about Fitbit’s users to each other through its feature, still the company has managed to stay on the top in terms of wearable technology.

Roku

Media for the Masses: Success Story of Roku Inc

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Roku is an American media-based company based in California and helps customers stream video and audio files from various channels all over the internet. Roku has been a revolutionary player in the field of media and has changed the way people consume media in the US. The company manufactures small devices that allow televisions to capture and play live-streamed audio and video files, thereby helping viewers use their television the way they would use the laptop or desktop. Since launching in 2002, the company has expanded its horizons and now also owns an advertisement business, and is even involved in licensing its players to external companies. Read on to find out how one entrepreneur with a vision was able to change the way people watch shows.

About the Founder

Anthony J. Wood was born in 1965 in Manchester, and lived his early years in England before moving to Georgia and then to Texas. As a child, he was always busy tinkering with stuff building transistor radios and telegraphs at a young age. He went to the Netherlands for his eighth-grade, and over there, he taught himself to code. When he got back home to Texas, he got himself TRS-80 and began programming. He was schooled in America and obtained a degree in Electrical Engineering from Texas University. It was A&M University that Wood met and fell in love with his future wife Susan, who was a student of Environmental Design at the University.

While in junior year at University, Wood founded SunRize, a company that made products for the Commodore Amiga. He had an entrepreneurial streak even back then and soon had over 14 employees, making more than $100,000. But soon enough, the company got so large that his grades started to suffer as a result. When it came to a point where Wood had to make a choice, he chose his education and hence shut the company down to finish his degree.

Fresh out of college, he launched iBand, which was a company which focused on building webpage editors. A year later, he sold the company to Macromedia $36 million and stayed on at the company as Vice President. This was the first and one of the only times Wood ever worked under someone else, and he was already 30 years old! After two years there, he left to found ReplayTV, financing the project himself before turning to angel investors.

British-born American entrepreneur and businessman is a billionaire popularly known for being the founder, and CEO of Roku, Inc. Wood worked as the CEO of ReplayTV between 1997 and 2001 and then sold that enterprise SONICblue in 2002 for over a $110 million. Later that same year, Wood founded Roku and served as the Chairman of the Board from 2008. He currently owns over 27% of Roku.

Founding Roku

Soon after selling ReplayTV, Wood focused on his new venture and founded Roku, which translates to the number six in Japanese. This was to symbolize how Roku is the sixth company founded by serial entrepreneur and investor Anthony Wood. A few years later, in 2007, Wood was given the position of VP at Netflix, with plans to build their device. When this plan fell through, a new Roku company was set-up to build the player, in Palo Alto and Netflix served as the chief investor, shelling out over $6 million for the company. The company moved their headquarters to Saratoga, later that year and announced a venture capital funding round adding another $8.4 million to their capital. By 2011, Roku’s players had streamed and downloaded more than 15 million clips and the device had over a million active users.

Media Mogul

By 2017, the company had grown to such an extent that it went public, offering the public an initial stock offering on NASDAQ. The same year, Roku acquired Dynastrom, a Danish company which makes smart speakers. 2017 also witnessed the company launch its advertising product, which allowed customers to buy ad slots for themselves on the Roku channel. This brought with it a huge shift from cable TV advertising to advertising on online streaming platforms. In 2016, Roku sought help from a media firm that focuses on targeted advertising called Magna, to extend their streaming platform to incorporate advertisements. The same year, they partnered with Nielsen which helps companies gauge their advertising effectiveness, as a means to measure the partnership’s success. Media for the Masses By 2017, the company had grown to such an extent that it went public, offering the public an initial stock offering on NASDAQ. The same year, Roku acquired Dynastrom, a Danish company which makes smart speakers. 2017 also witnessed the company launch its advertising product, which allowed customers to buy ad slots for themselves on the Roku channel. This brought with it a huge shift from cable TV advertising to advertising on online streaming platforms. In 2016, Roku sought help from a media firm that focuses on targeted advertising called Magna, to extend their streaming platform to incorporate advertisements. The same year, they partnered with Nielsen which helps companies gauge their advertising effectiveness, as a means to measure the partnership’s success.

Since debuting on the NASDAQ in 2017, the company’s shares have gone up by about 145%, meaning Wood’s stake is now worth over $1.2 billion. Their active accounts have gone up by about 46% and Roku now serves more than 22 million users, with hours of streamed content hitting rising by 58% to hit the 5.5-billion-mark last year. Helping drive this growth is their pricing, as Roku offers their device for a relatively cheap price of $30. This has helped them grow their customer-base and amass a loyal following. An easy set-up routine and intuitive user interface have been other factors that have led to their impressive growth. So much so that one in every four TVs purchased in the US came with an inbuilt Roku player.

Though Roku began its business journey as a company that manufactures devices, it now ears millions through the sale of Roku players, with the help of its partnering brands, revenue-sharing deals with over 3000 content creators and through advertisements. With even Morgan Stanley predicting that Roku will go over 40 million active users by 2020, it is safe to say that the company’s future is brighter than ever before.

jugnoo

Story of Jugnoo : The Desi Uber for Autos

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Over 5 million auto-rickshaws ply in India, and only 30% of them are properly utilized. This leads to a loss not just for the rickshaw drivers, but also for people looking for some affordable means of transportation. Jugnoo was established as a means to solve this problem by helping customers make use of affordable services for their daily needs all on a single platform. Beginning as an auto-rickshaw aggregator, the company revolutionised the way rickshaw service worked in India, and have now branched out into other fields and sectors by launching services such as Meals, Jugnoo Fresh, Menus and even Jugnoo Delivery. Here’s a look at how Jugnoo grew from being a small idea that two IITian’s had to a thriving business.

The Founders

Jugnoo was founded in November 2014 by two IIT-Delhi alumni, Samar Singla and Chinmay Agarwal. Samar always dreamt of becoming an entrepreneur and had already invested in other companies before founding Jugnoo as he hails from a business family. He tried his hand at entrepreneurship with his first venture Prodigy foods and then sold it to start Click Labs. His second outing, which he founded in 2011, with Chinmay as a partner was a profitable marketing automation software that used SaaS technology. While Samar is a physicist by his education, it is business that excites him, and that is why this serial entrepreneur decided to take a risk again with Jugnoo.

Chinmay Agarwal who serves as the Chief Operations Officer at Jugnoo has a BTech in Electrical Engineering from IIT Delhi. Following his graduation, he won the Erasmus Mundus scholarship, and so went on to do his Joint Masters in Advanced Robotics from Ecole, France and the University of Genoa in Italy. He later switched to business, embarking on his first venture, Click Labs with Samar, where he held the position of Chief Technical Officer. At Jugnoo, he wears multiple hats, helping Samar with both the operations and product side of things.

Founding Jugnoo

Jugnoo founders
Image Source: homebusinessmag.com

In 2014, while at Chandigarh, the duo launched Jugnoo at PECFEST and gave people free rides as a part of their marketing strategy. The idea caught on, and soon the pair realised that there was untapped potential in this sector. Samar and Chinmay then began connecting drivers and customers, and soon enough Jugnoo took shape.

One of the toughest challenges they faced initially was getting the rickshaw drivers familiar with the technology they employed. This introduction wasn’t always smooth, as the drivers came from an environment wherein technology wasn’t so well integrated. Hence, it took a lot of time, effort and dedication to explain the process to them, how the layout works, and how it would help them. Convincing the drivers that such a platform would be beneficial to them wasn’t an easy task, because these weren’t people who liked the idea of change. But, the duo persisted, and soon enough, people started seeing the application as a boon that would help improve their accessibility, and that was when the company started taking off.

Leading the Way

Soon enough, Jugnoo started earning a name for itself, and the first big investment came in the form of seed funding, when the company raised USD 1 million through investors such as Junglee Flywheel, BCG Group, Rapportive, and Kirloskar Bros. It followed this up with a Series A funding and was able to raise another USD 5 million. Furthermore, recently they embarked on a Series B funding round which raked in an additional USD 10 million with their main investors being big players such as Paytm and Snow Leopard ventures.

Within the first seven months, Jugnoo had amassed over 80,000 users and was completing over 1,500 transactions a day. They earned 80% of their total revenue from auto-rickshaw deliveries and bookings and was making more than $1,500 a day.

By 2016, Jugnoo had evolved and had branched into various verticals, growing into an end-to-end solution for their customers. The app has continued to grow at over 20% a month and boasts over 5 million registered users and an auto-rickshaw fleet that is 12,000 drivers strong. Jugnoo recently added the facility of UPI payment on their app as a means to promote a cashless economy that the government is pushing. They have also launched products in the B2B market, including the likes of Tookan and Juggernaut.

Unlike other start-ups that rush towards the metros once established, Jugnoo prefers to stay in Tier-II and Tier-III cities, because 80% of India’s population resides in such cities. Today, the company is rapidly growing and employs over 1000 people, across 35 cities and successfully completes more than 50,000 transactions a day. Jugnoo does more than making money for its founders. Rather, it has a social side to it as well, as it helps people get access to affordable transportation, while also uplifting the lives of millions who depend on menial jobs for their survival.

The Smart Taxi

The Smart Taxi : India’s Premium Cab Service; ‘Travel in Style’

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There are so many companies and brands out there that businesses are forced to gain a client’s approval to provide them with their services. Since they have a wide variety of options, customers have the freedom to choose a company that best suit their needs and requirements. Gone are the days of absolute brand loyalty wherein a whole household would use one product, and one product alone. The future is about giving the clients what they need and also being courteous and polite while doing so, to improve customer experience. Delivering unique and pleasant customer experiences will help in retaining clients, and none understand this better than the new-age start-up The Smart Taxi. Here’s a look at how an ordinary middle-class man dared to dream and made his dream into a reality.

About the Founder

Dhruvam Thaker was born in Jamnagar, and shortly after his birth, his family shifted to Ahmedabad. While growing up, Dhruvam was a quiet, and an introvert boy who had a knack for mechanics and solving riddles. Being shy and apprehensive, he preferred the company of his cars and toys over other people. It was cricket that finally helped the shy Dhruvam make friends and get over his fear of interacting with people. His father is a retired government bank employee, while his mother is a housewife. He has two siblings, a brother and a sister, who have hearing and speaking disabilities.

Due to financial constraints on the home front, Dhruvam studied in a Gujarathi medium school till class 9. His interest in science led him to take up science in his 11th, and he aspired to become an engineer. The first setback he faced in life was failing his 12th-grade exams. He, therefore, used his 10th-grade results to join a diploma course in Nirma University, determined to get his life back on track.

The Smart Taxi Founder
Image Source: startupidols.com

As his love for automobiles and machines grew, so did his grades, to an extent where he came in second in his University exams. While in college, Dhruvam worked part-time jobs and did several odd jobs to make ends meet and to ease the financial strain on his family. Soon after, he got placed and joined an MNC in Bengaluru in 2008 and worked in process improvements and production engineering. In 2013, he came back to Ahemdabad and joined a job near his home. Apart from his job, Dhruvam started feeling the need to do something of his own. While this thought was always in the back of his mind, pressure from society and financial constraints prevented him from taking the leap of faith. But one day, he made his mind and quit his job without letting anyone know about it.

Founding The Smart Taxi

While working in Bengaluru, it required him to travel using taxis, and he often found taxi services to be lacking, when it came to customer experience. He realised that issues such as poor car maintenance, rude staff behaviour and late pickups plagued the taxi service industry, while he found the airline and hotel industry to be the opposite.

That is when he came up with the idea for a taxi service that provided the same hospitality extended by airlines and hotels all over the country. The idea stayed with him all the while as he moved to Ahmedabad and started his new job there. Finally, after four years of running the idea through his head, he decided to quit his job and make his idea a reality. Dhruvam chose Ahmedabad to be his company’s headquarters as he had a local advantage and knew the market there well. So, in September 2016, Dhruvam finally gave life to his long-standing idea of a luxury taxi service, and The Smart Taxi was born. He, and his brother, who is a graphic designer, quickly got to work, and created over 22 test logos, before finally choosing on their present logo.

Speeding Forward

The Smart Taxi now has a fleet of well-maintained cabs, which have all the state of the art features and installations. The taxis themselves are driven by courteous, experienced, polite and well-trained professionals. There is an elite group of people in India who don’t mind paying extra for premium service, and that is exactly what The Smart Taxi provides; exemplary service and outstanding customer experience. The Smart Taxi has several plans and offers, and rents cabs for both hourly trips and longer outstation journeys. Their cabs welcome clients with crafty speeches, play soothing music in the taxi to create a positive ambience, and even offer customers everything from water bottles to chocolates and snacks! Some of their taxis even have WiFi, cold drinks, a plethora of magazines and an Amazon Kindle to help the customer relax and enjoy their favourite book or novel.

The Smart Taxi began its journey with just one cab that Dhruvam used to drive. Since then, the company has grown and now owns a fleet of over 60 cars, including comfortable Sedans and powerful MUVs. The company has now expanded and functions in seven cities; namely, Ahmedabad, Vadodara, Rajkot, Jaipur, Pune, Indore, and Bhopal, with plans to expand even further. As the company is a bootstrapped startup, they make use of online platforms, like Google and Whatsapp to run their operations. The company also has a centralized booking centre from where they delegate bookings to local taxi companies or fleet owners. At present, the booking happens only online, but Dhruvam has plans to extend this functionality to other platforms in the near future.

Dhruvam remembers how during the initial days, he ran the entire company, doing everything from driving cabs to attending calls. But throughout his struggle, he never gave up, but rather kept pushing forward hoping that things will work out eventually. And work out it did, as within two years, the company has grown in every way with two out of every three customers coming back to them and 3 out of 4 even providing them with referrals. While a long road lies ahead for Dhruvam, it is safe to say that this shy, introverted mechanical engineer will surely leave his mark in the field of taxi service!