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Nasdaq

Nasdaq to sell debt worth $5 bln to fund Adenza deal

To pay for its acquisition of the software business Adenza, which is controlled by Thoma Bravo, Nasdaq stated on Thursday that it wants to dispose of its debt for $5.07 billion.

The exchange provider will become a financial tech business as part of the $10.5 billion acquisition, which was disclosed a few weeks ago. It includes $5.75 billion in currency and 85.6 million units of Nasdaq stock in common.

Nasdaq
Image Source: freemalaysiatoday.com

Based on a release, Nasdaq plans to offer senior bonds for $4.25 billion as well as 750 million euros which is about 821.33 million USD.

The business, which is based in New York, announced that it has entirely pledged to provide bridge funding for the cash portion of the purchase agreement and aims to put out around 5.9 billion USD of loans between the agreement’s signature and closure.

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Nasdaq and several of its competitors have been transitioning into fintech (financial technology) companies, mostly through acquisitions, as regulatory as well as nationalist opposition successfully prevented significant international trade acquisitions and as the amount of trading decreased during the financial crisis between 2008 and 2009, limiting revenue based on the transaction.

The U.S. exchange operator acquired OMX, a holding company of the Nordic markets, for 3.7 billion USD in the year 2007, ISE (International Securities Exchange) for a price tag of 1.1 billion USD in 2016, alongside Verafin, an exporter of applications designed to combat illicit financial activity, for a total of $2.75 billion in 2020.

The first digital trading platform in the world, Nasdaq is an online worldwide platform for purchasing and selling securities.

In the US as well as Europe, it runs 29 markets, one clearinghouse, along with five primary securities storage facilities.

The Nasdaq is home to most of the largest technology companies worldwide.

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Nasdaq began as a division of NASD which stands for the National Association of Securities Dealers, which is now referred to as FINRA (the Financial Industry Regulatory Authority), and its name started as an abbreviation for National Association of Securities Dealers Automated Quotations.

The Securities and Exchange Commission, also known as the SEC, pushed NASD to centralize the marketplace for stocks that aren’t listed on an exchange, which led to the creation of Nasdaq. The first computerized trading platform was the outcome along with starting its operations in 1971 on February 8.

Adenza

Nasdaq to buy fintech firm Adenza for $10.5 billion

The financial marketplace, which runs the stock exchanges in Boston, New York, as well as Philadelphia, reached an agreement to pay a total of 10.5 billion USD on Monday for the software firm Adenza.

In addition to being possibly the most pricey trade in the 52-year history of Nasdaq, it also represents the most recent effort by stock exchanges to go outside transaction-related services to include data and risk management.

Adenza
Image Source: businesstoday.in

Treasury management software systems are produced by Adenza, which was formed by the combination of Calypso Technology and AxiomSL. The acquisition of Adenza by Nasdaq from the private equity firm Thoma Bravo was not one of its kind.

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Nasdaq purchased the owner of the Nordic markets which is OMX, for a price of 3.7 billion USD, invested $1.1 billion in the ISE (International Securities Exchange) in 2016, and paid $2.75 billion for the anti-financial offense software provider Verafin in 2020.

Banks as well as brokerages are the main users of Adenza’s applications, and experts predicted that Nasdaq’s acquisition of the business would enable it to broaden even further from its core business of running stock exchanges.

Thoma Bravo will receive a 14.9 percent share in Nasdaq in fulfillment of the agreement, establishing the private equity firm as one of the stock market operator’s largest shareholders. It is anticipated that Holden Spaht who is a managing partner of Thoma Bravo, will join the Nasdaq board.

“The whole here as part of Nasdaq is worth more than the sum of its parts – there are revenue synergies with Nasdaq, there are expense synergies and Nasdaq is a great global brand that I think will accelerate sales in Adenza,” said Spaht in an interview.

Source: cnbc.com

Investors perceived the agreement as a risky wager, and Nasdaq stocks dropped almost ten percent to $52.39 on Monday. To fund the merger, Nasdaq plans to issue around 5.9 billion USD in debt, which is roughly thirty-one times the business’s EBITDA for this fiscal year. Adenza was appraised at this price by Nasdaq.

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The transaction involves 5.75 billion USD in cash plus the common stock’s 85.6 million shares of Nasdaq. By the moment the agreement is finished, Nasdaq’s leverage will be 4.7 times greater thanks to the debt it’s going to issue. Within 18 months from now, Nasdaq wants to reduce leverage amounts to 4 times. In a period of six to nine months, the transaction is anticipated to finalize.

The medium-term organic growth in revenue expectation for Nasdaq’s Services Organisations, which manufacture and create software to manage finances for investors, is anticipated to go up following the acquisition of Adenza from 7 to 10 percent to 8-11 percent.

Qualtrics

Qualtrics – A 19-years Old American Company Funded By Top Venture Capitalists.

In 2002, Ryan Smith along with his brother, father, and a friend co-founded Qualtrics. Qualtrics is an experience management company that is spread across the world. It has two headquarters in the US, one in Washington and the other one in Utah. Qualtrics is a public company listed on NASDAQ and it has more than 4,000 employees. The company specializes in experience management and provides a cloud-based platform for the same on a subscription basis.

About Qualtrics

In 2002, the company was founded by Ryan Smith, Scott M. Smith, Jared Smith, and Stuart Orgill. Currently, Ryan Smith is the executive chairman while the other members have departed from the company. Zig Serafin is the present CEO of the company. After a decade of founding the company, Qualtrics landed funding from the top two venture capital firms in the US, Sequoia Capital, and Accel. They invested consecutively in two funding rounds and the valuation of Qualtrics became $1 billion in 2014.

In 2018, SAP announced that it would acquire company for $8 billion and the deal was completed in 2019. Two years later, SAP expressed its intention to take Qualtrics public, and thus in January 2021 it was listed in NASDAQ. This year, an executive member of Microsoft, Brad Anderson left the company to join Qualtrics. In 2016 and 2017, the company appeared on the Forbes 100 Cloud List ranking 12th and 6th respectively.

Qualtrics
Image source: phenompeople.com

History of Qualtrics

When the Smiths along with Stuart Orgill started the company it was mainly a single-product survey company. The academics used this product to conduct research and it was not an ideal business model for a fresh start-up. They were initially serving a very small market with customers who weren’t willing to pay too much. As a result, Qualtrics was unable to land any investors in the early days.

One way to turn the future of the company was to make it a multiproduct company and by 2010 company was able to expand in various sectors. The products of the company helped many organizations to manage customer experience, perform market research, and get employee insights. The change in the business model of Qualtrics helped it attract two top venture capital firms in the country. The series A funding round took place in 2012 where Sequoia Capital and Accel jointly invested $70 million followed by another round of investment in 2014 by the same firms. After these two rounds, the valuation of the company reached $1 billion.

Recent Years

In 2017, Company launched its first experience management platform (XM) to help companies oversee the main four business experiences which are customer, employee, product, and brand. After launching this successful product, SAP showed interest in acquiring the company and the deal was closed in 2019 for $8 billion. In early 2021, the opening price of Qualtrics valued the company three times the amount. Throughout the journey of Qualtrics, the company has rigorously rebuilt the teach stack, replaced codes, and rearranged the company’s structure. It has taken many huge risks and reached its highest potential.

After becoming a multiproduct company, Qualtrics has made two acquisitions. In 2016, it acquired a startup called Statwing and after two years it acquired Delighted. The sum for the acquisition was not disclosed for either of the company. Qualtrics has also received several awards and accolades. Last year, the company earned the designation of “Leader” in Gartner’s Magic Quadrant for Voice of Customers. The Core XM platform of Company was chosen by Edison Awards in the Applied Technology category for the gold winner.

Zig Serafin – CEO

Zig Serafin is the present CEO of the company. He joined Qualtrics in 2016 as the Chief Operating Officer and contributed to the development and launch of the Qualtrics XM Platform. Under his leadership, Qualtrics experienced very rapid growth and increased its customers to more than 13,000. Before joining Qualtrics, Zig worked at Microsoft for 17 years. He was the Corporate Vice President when he left the company.