Magic Leap Opens Up New Options for People to Buy its AR Headsets, Including From Selected AT&T Stores

Many of you might have heard of augmented reality headset Magic Leap One that the company Magic Leap launched last year. The company has partnered with AT&T and has announced that the company is going to exclusively sell this mixed reality headset in some of the flagship AT&T stores in Boston, San Francisco and Chicago starting from April 1st.

magic leap
Image Sourec: magicleap.com

Though many early buyers have already got their hands on the Magic Leap One Creator Edition AR headset a few months ago, the company has opened up new options for its buyers to get access to the same in the coming month. In fact, the company has also teamed up with the HBO to deliver the Game of Thrones fans a next level experience with this AR headset, i.e., the company will demo the GOT White Walkers through the MAgic Leap One at the AT&T stores. As the GOT final season is also about to premiere in April, teaming up with HBO is a clever marketing move that the company has opted for.

The availability of the Magic One headset won’t be right away. It will be available at the Boston store on Boylston Street on April 1st, at the AT&T store of the Chicago location on Michigan Avenue from 3rd April and from the 5th April, the headset will be made available at the AT&T store of the San Francisco location at 1 Powell Street. People will also be able to buy the headset online from the AT&T website from the 5th of April.

The Magic Leap One is a $2,295 AR headset, which is on an expensive side. But if you are also interested in buying the same without paying such a big amount at once, the company is also offering people to buy the headset on affordable monthly instalments.

Though there are already many other VR headsets available in the market which are exceptionally great at user experience, including Oculus and Valve, Magic Leap is also trying to hit the market with a new experience. But still, it has not made much of the efforts as there is not many great gaming contents on Magic Leap. So there are lesser reasons people would invest such a huge amount on Magic Leap One except to explore the new technology.