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Trend Micro

Trend Micro – The World’s Largest Web Security Firm.

The past few years have been years of fast growth for the internet and other web services. From sending instant messages to making online payments, everything has been really easy for every person. But with this ease of doing things, the internet has also brought danger to the security of data and other important assets online. To deal with such situations, lots of firms and developers are already working dedicatedly to ensure safer web surfing to making big transactions online for people. One such name which has been successfully providing cyber security services to its clients is Trend Micro.

About The Company

Trend Micro Inc., aka Torendo Maikuro Kabushiki-Gaisha, is an American-Japanese multinational cyber security company founded on 24 October 1988. The company has its global headquarters based in Tokyo, Japan, and Irving, Texas, United States. It has been working to provide software solutions, cloud computing as well as cyber security services to its clients all around the world for the past 32 years. The cyber security solutions by Micro Trend cover all platforms based on VMWare, Microsoft Azure, Google Cloud, and Amazon AWS, etc. The company has also launched its research, development, and support center, named TrendLabs, operational in different parts of Asia, Europe, and North America.

Trend Micro
Image source: wikimedia.org

The Founding of Trend Micro

Steve Chang, along with his wife, Jenny Chang, and her sister, Eva Chen, founded Trend Micro on 24 October 1988 in Los Angeles. The company started off by selling protection dongles to a United States-based Rainbow Technologies. Soon the founders shifted the company headquarters to Taipei, and Trend Micro acquired a Japanese software firm in 1992, moving the headquarters to Japan. The company bagged a contract from Intel and supplied anti-virus to the latter. Intel also helped Trend Micro to sell its anti-virus in the US and Europe.
In 1996, Trend Micro partnered with Novell. The company got listed on the Tokyo Stock Exchange in 1998, and the next year, it start to trade on the United States-based NASDAQ. The company expanded its operations by acquiring companies like Braintree, Third Brigade, Identum, Kelkea, InterMute, and Provilla, etc. These acquisitions also helped Trend Micro to open offices in various parts of Europe, America, and Asia. By the end of the 2000s, Trend Micro was already making IP filtering software, antispyware programs, antispam software, data loss prevention software, and ID-based email encryption software.
With the acquisition of Leeds in June 2010, Trend Micro started to provide cloud-based data storage and synchronization services, too. In the next decade, the company acquired names like Mobile Armor, AffirmTrust, Broadweb, IMMUNIO, TippingPoint, etc. In 2013, the company moved its headquarters to Irving, Texas, and the next year, it established a partnership with INTERPOL to provide its Threat Intelligence Service to the latter. Company also bagged a contract from Microsoft to offer Cloud App Security to Microsoft Office 365, which later was adopted by companies like Dropbox and Google Drive.
In 2015, Company got certified as a VCE validation ready as well Vblock ready solution. The company also added Deep Security to its platform. Trend Micro has also been investing in startups for quite some time now through its venture capital subsidiary named Trend Forward Capital. Few of its major investments include Veem, Muse, Mojio, and Interaxon. The company had a partnership with Telco Systems in 2017 so that to expand its operations into virtual network cybersecurity. The next year, Trend Micro partnered with Cybersecurity Tech Accord to design programs to deal with malicious attacks by cybercriminal gangs and nation-states.

The Founders

Steve Chang, along with his wife Jenny Chang and her sister Eva Chen, founded Trend Micro in 1988. He is a renowned Taiwanese businessman born in Pingtung, Taiwan, in 1954. Chang did his schooling at the National Pingtung Senior High School and attained a graduate degree from the Fu Jen Catholic University in 1977. He also went to the US to pursue a post-graduate degree in computer science from Lehigh University in 1978 and graduated in 1979.
Chang started his career at Hewlett-Packard in Taiwan, where he held the post of head of sales operations, handling operations in seven countries. After gaining enough experience, he decided to start Trend Micro in 1988. He was the first CEO of the company. Chang is a popular businessman and has won awards like “Star of Asia” by Business Week for his work.

Snowflake Inc

Snowflake Inc – An Eight Years Old Cloud Computing Company to top the Forbes Cloud 100 List

Cloud Computing in today’s era is a very promising field to both launch a business and get employed. Data storage based on cloud computing has escalated first and it makes access centralized for big enterprises as well as for individuals. Snowflake Inc is a very successful company in the sector of cloud computing-based data warehousing. Benoit Dageville along with Thierry Cruanes and Marcin Zukowski formed the company in July 2012. The company, however, was in stealth mode for two years and was officially launched in 2014. Currently, the company provides cloud-based data storage services and runs on Google Cloud Platform since 2019.

About Snowflake Inc

Benoit along with the other co-founders worked from scratch to build a data platform that will harness the power of cloud storage. The company claims that its platform leverages the two most important elements of the general cloud platform,i.e., elasticity and performance to develop a more flexible product. Snowflake makes sure that the customers can share data both in and out of their organization with the utmost security and without actually copying or moving the data.

Snowflake Inc
Image Source: siliconangle.com

The platform of Snowflake is used by many renowned companies including Adobe, Overstock, Capital One, etc. Over the years, the company has expanded on international grounds and currently, it has more than 1300 partners helping to strengthen the presence of Snowflake Inc. According to the statistics of last year, it had 3,400 active customers in 2020.

The Beginning of Snowflake Inc

Benoit and Thierry knew each other before co-founding Snowflake as they were colleagues while working for Oracle. Back in 2012, Benoit and Thierry discussed how the development of Hadoop will bring change in scenarios for processing large datasets. It was most likely to make the work of Benoit and Thierry obsolete that they were doing in Oracle. So, these led both the co-founders of Snowflake to think about the future and how big data was gradually taking over the data storage service sector. Benoit also realized that even Hadoop is having a few shortcomings like missing key features and overall less efficient. This led to the idea of building a new platform that would overcome both the shortcomings of Hadoop and data warehouses back then.

So, Benoit, Thierry, and Marcin started working on this new data platform from zero and were finally successful in developing it. The system that they created ran ten times faster as compared to any other data storage platform back then for the same cost. After they created the product, they gradually moved forward to the next step and founded Snowflake Inc. The company was named Snowflake because all the co-founders have a love for winter sports. Though the product was successfully developed in 2012, it was two years later that the company was launched publicly by Bob Muglia. In 2015, the product was eventually available and 80 organizations used it back then.

Success of Snowflake

Snowflake has always been one of the top companies in the data storage sector to continuously evolve their product. They are well known for their work culture and innovation that has kept them in business with a strong ground. When the product was developed in 2012, the co-founders started looking for investors and it was a bit difficult to convince people how a data storage platform will evolve in the future and why their system was superior. But, both Benoit and Thierry had a professional background which strengthened their game of networking. So, in August 2012 the company was successful in raising $5 million in Series A funding led by Sutter Hill Ventures.

After it came out of stealth mode in 2014, the company raised another $26 million followed by $45 million in 2015. The next two years were followed by raising a huge amount of money and in 2018 the company’s net valuation became $1.5 billion. Snowflake reached unparalleled heights as it gained unicorn status only after four years of the official launch. Last year, the company became public via an IPO and raised $3.4 billion.

Due to its innovative products, Snowflake has been the recipient of multiple awards and honors including “Cool Vendor” in Gartner’s Magic Quadrant, acquired the first position at the 2015 Strata + Hadoop World startup competition, ranked No. 1 on LinkedIn’s 2019 U.S, etc.

The Founders

Snowflake Inc Founders
Benoit Dageville, Thierry Cruanes, and Marcin Żukowski
Image Source: twitter.com, qconsf.com, and cwi.nl

Benoit Dageville is a French computer scientist who started his career at Bull Information Systems. Before co-founding Snowflake Inc, he worked at Oracle for more than fifteen years. Thierry Cruanes is also a computer scientist who worked at two leading companies, IBM and Oracle before developing Snowflake. Marcin Zukowski also has a very impressive professional career which includes working in multiple companies like Microsoft, Google, CWI, Actian Corporation, etc. Apart from co-founding Snowflake, he also founded Vectorwise.

ServiceNow

ServiceNow – One of the Fastest Growing Cloud-Computing Company

Cloud computing has changed the face of the IT industry. It has increased the scope for software companies and the people seeking innovation. ServiceNow is one such company that saw the scope in cloud computing and decided to move forward to work in software-as-a-service. In fact, ServiceNow is known as one of the pioneers of software-as-a-service. The company came into being in 2003, and ever since, it has been growing towards its goal of clients’ satisfaction. Fred Luddy founded ServiceNow, and the company headquarter is located in Santa Clara, California.

ServiceNow, today, deals in platform-as-a-service operations like Cloud computing, technical management support, IT service management, and Enterprise Service Management and is currently serving over 6000 customers worldwide. The company has also started to incorporate artificial intelligence technology into its cloud computing service to yield more practical solutions. ServiceNow employs over 12000 people, and as of 2019, made revenues worth US$3,460,437,000.

Broke to Billionaire Story of ServiceNow

Fred Luddy, the founder of ServiceNow, has a real ‘rags to riches story and has also given us an example of “the age is just a number”. Luddy founded the company, after he went through a $35 million personal fortune loss, because of a fraud in his previous company, Peregrine Systems, around fourteen years ago. He was was the CTO at the company and lost his money due to accounting fraud.

But later, Luddy geared up and started to work on the next project, i.e. a cloud-based product (software-as-a-service) to ease out operations for the average office worker. Luddy founded the software company Glidesoft, Inc. in 2003, just before Luddy turned 50, discarding the psychological thing for people that 50 years is too late for starting a business. In 2004, the company name was changed to ServiceNow, and till 2005, the founder was working on software that the company was going to sell.

ServiceNow
Image Source: plat4mation.com

In 2005, ServiceNow hired its first five employees (Luddy’s brother Rob being one of them) and raised US$2.5 million in venture capital. Rob joined the company as the first sales representative, who took the product into the market, making first of the sales for the company.

In just two years after raising the money and going into the market, ServiceNow made revenues worth US$13 million. In 2007, the company moved to San Jose, Silicon Valley, and the company started to make profits. ServiceNow had a D series fundraising lead by Sequoia Capital in 2009, where it raised 41.4 million.

By 2011, ServiceNow had opened offices in places like San Diego, Chicago, New York, Atlanta, London and Frankfurt. The same year, it partnered with Accenture such that the former was offering consulting services to the latter through its hundred dedicated employees.

In 2012, ServiceNow had its first IPO, and the same year its headquarter was moved to Santa Clara, California. ServiceNow made revenues worth 1.39 billion in 2016 and reached the market cap of 12.34 billion. The company also ranked number 1 on the  Forbes Most Innovative Companies list in 2018, and in 2021, it was among the world’s most admired companies for the 2021 list of Fortune Magazine.

Acquisitions

In the year 2013, ServiceNow started to make acquisitions to encourage company growth. Mirror42 (2013), Neebula Systems (2014), Intréis (2015), Brightpoint Security (2016), DxContinuum (2017), VendorHawk (2018), Parlo (2018), Appsee Ltd. (2019), Loom Systems and Passage AI (2020), Attivio (2020), Element AI (2020), Intellibot (2021), and Lightstep (2021) are some of the names of its acquired companies.

The Founder: Fred Luddy

Fred Luddy, the founder of ServiceNow is known as one of the software-as-a-service pioneers. He is an American national and grew up in New Castle, Indiana. Luddy completed his high school at a local public school and has always been interested in computer programming. He joined Indiana University but left his studies in between to work more on his programming skills.

Before starting ServiceNow, he was working at Peregrine Systems as the CTO. But in 2003, due to accounting fraud, he lost money worth $35 million in the same company. After starting ServiceNow, he served the company as the CEO till 2011 and then started working an advisory role for ServiceNow till 2016.

Workday

Workday: Helping Tech Giants Solve Big Problems with Innovative Solutions

Cloud computing, because of its versatility and various features, has opened many doors for new businesses. From Microsoft to Amazon, every big company has launched its cloud-based services, and names like Workday Inc. are making big in this field with their innovative ideas on problem-solving for their clients. Workday Inc. is an American on-demand cloud-based service provider that is listed among the top five cloud-based service providers in the world.  

About the Company Workday Inc.

Workday Inc. is headquartered in Pleasanton, California, U.S., and was founded in 2005 by Dave Duffield and Aneel Bhusri. Currently, Duffield is working as the chairman of the company, and Bhusri is serving Workday as the co-Ceo. Workday Inc. is an online software service provider and offers subscription-based services to its clients, according to their interests and requirements. These services include financial management, spend management, analytics, reporting and benchmarking, human capital management, enterprise planning, payroll, and workforce management, etc. The company doesn’t sell its software but services.

Workday Inc. believes in adapting to the changes, so it has always walked together with every new innovation and developed solutions for its clients incorporating the latest technologies. The company’s software includes technologies like machine learning to provide its clients with the best solutions and help them grow with the new technologies. The company always keeps on updating its services according to new technologies arriving and release major updates for its software every six months.

In fifteen years journey of Workday, the company has come up with 34 different products, Amazon Web Services being its major cloud computing infrastructure provider. The company has its various data centers situated in different cities in the world, including Virginia, Dublin, Ireland, Netherlands, and Amsterdam, etc.

The Foundational Story of Workday Inc.

Dave Duffield, the co-founder of Workday Inc., had already founded another company named PeopleSoft and was one of the famous entrepreneurs among his peers. He met Aneel Bhusri when both were working for PeopleSoft. After selling off PeopleSoft, one day, Duffield had a meeting with Bhusri at Jax Truckee Diner, in Lake Tahoe of California. During the meeting, the two decided to start a new SaaS (software as a service) company that would develop and offer cloud-based HR and Finance applications. The idea was to revolutionize the enterprise software market and help companies manage their finances and hr functions through their online services.

Workday
Image Source: workday.com

So in March 2005, the two launched Workday Inc. in Walnut Creek, California, with an initial investment by Duffield and Greylock Partners, a venture capital firm. Later in 2008, the company headquarters was shifted to Pleasanton, California. Workday partnered with Flextronics in the same year to incorporate human capital management software services into its operations. To enhance its services, Workday also partnered with names like Fairchild Semiconductor, Thomson Reuters, Aviva and Time Warner, etc.

By the mid of the next year, Workday had raised around $75 million through a round of investment led by New Enterprise Associates. By 2011, the company had raised a total of $250 million since its inception, Jeff Bezos (CEO Amazon) being one of the major investors. The company had its first IPO in the New York Stock Exchange in October 2012, raising $637 million by selling 22.75 million Class A shares.    

The Founder of the Company

Dave Duffield is a renowned entrepreneur who is also the founder of the technology company PeopleSoft. The Workday co-founder Aneel Bhusri is also known for his leadership and was associated with PeopleSoft. He was the vice-president of the company.

Dave Duffield has got an electrical engineering degree and has done an MBA from Cornell University. After graduating, he joined IBM as the marketing representative, and later, worked as the systems engineer in the same company. Duffield also worked with Integral Systems and held different positions at the company, including the post of CEO, chairman, and chief product architect. Apart from PeopleSoft and Workday, he is also one of the co-founders of Information Associates. He has won various awards, including the Golden Plate Award (1998), EY Entrepreneur of the Year (2013), and Cornell Engineering Distinguished Alumni Award (2018).

The other co-founder of Workday Inc., Aneel Bhusri, is a Bachelor of Science degree in electrical engineering from Brown University and has done an MBA from Stanford Graduate School of Business. He started his career at Morgan Stanley as a corporate finance analyst. In 1993 he joined PeopleSoft as the director of planning. After a decade of working for PeopleSoft, he ended up being the vice-chairman of the company. During the same time, he also partnered with the capital venture firm Greylock Partners. He is a recipient of the EY Entrepreneur of the Year (2013) and the Great Place to Work CEO For All Leadership Award (2020).

The Company Today

In fifteen years of its journey, Workday Inc. has become one of the top tech companies in the world. It has also made a few acquisitions to enhance its services. In 2017, the company opened its platform for developers and third-party software to step into the Platform as a Service market. The company has featured among the Fortune magazine’s top 100 companies, that too in the top five companies in 2020. Currently, over 12,500 are working in Workday Inc. at its different branches around the globe.

Volkswagen

Volkswagen will tap into Microsoft’s cloud computing for developing self-driving software

Volkswagen dropped the hint of developing self-driving software in the future when the company decided to use Microsoft’s Azure software back in 2018. The two companies made a deal three years ago that Volkswagen will use Microsoft’s Azure cloud computing service and link it to the cars. And, from the announcement made on 11th February 2021, the software updates will be developed in this cloud from where they will be directly downloaded in the cars.

The technology behind developing self-driving cars has been a hot topic for quite some time now. Yesterday’s announcement was all about making it public that Microsoft’s cloud computing service will be used to streamline the software development updates for self-driving cars.

Volkswagen Position in the Automobile Industry

The two brands Audi and Porsche that are owned by Volkswagen are working on developing self-driving cars. Though these brands are under the same parent company, they are working independently to give their brands an exclusive presence. Self-driving cars are the future of the automobile industry and that future is not very far. Both Audi and Porsche are working on self-assisting driving features like adaptive cruise control. But these features will not be designed for every self-driving model of the companies.

Volkswagen
Image Source: gccbusinessnews.com

In an effort to make the designing process smooth, Volkswagen brought all these development efforts together into a subsidiary last year. The name of the subsidiary is Car. Software and this was an initiative taken by the company to establish proper coordination among all the makers. Though each company was responsible for handling its own work, design, and visual prototype, all of them needed to work on some features together as they were common for all cars, for example, obstacle detection. All these groups in spite of working within a common group used different systems for developing the software for self-driving cars.

So finally, the company decided to put all the updates on a common cloud server, and hence the deal was announced yesterday in collaboration with Microsoft. This information was given to Reuters by Dirk Hilgenberg, Chief Executive of Car. Software. Every brand will have an opportunity to examine the work of others and modify their software accordingly.

Work to be done

The deal between Microsoft and Volkwagen also included deploying software updates to the car so that any new feature can be instantly downloaded into the care system. This is one such practice that helped Tesla to move far ahead of the competition and ahead of time as well. Along with mentioning the reason why Volkswagen decided to update all new features in one place, Dirk also mentioned that “over-the-air updates are paramount: without which the company might lose the firm ground in the self-driving automobile field.

The main objective behind this entire practice of software updates for self-driving cars is that today you are hitting the road with a car with little self-driving assistance in it. But, subsequently, new features will come along and in no time you will be able to access them thus taking you one step towards a more flexible world of autonomous driving. In response to this new deal, Scott Guthrie, Executive Vice President of Cloud and Artificial Intelligence at Microsoft, said that. “That ability to start to program the vehicle in richer and richer ways, and in a safe way, transforms how the experience works.” while explaining how to receive updates in our mobile phones within very short intervals.

How Self-driving cars will change the future?

The main theory behind building a self-driving car is to design sensors that can track all objects around the car and embedding the technology on how to react if it is about to bump into one. But, it is easier said than done. The idea of self-driving technology is keeping almost every leading car company out there. But, with the pace of advancement taking place, the ones who won’t be able to keep up with this drastic change will face severe business problems. At the same time, experts predict that with the amount of brainstorming put into developing self-driving car technology, the next decade might bring enormous opportunities for automakers and technology developers. Evolution is the only means to survive whether they are mankind or machines.

ServiceNow

Software Enterprise company ServiceNow is named Leader in the 2020 Magic Quadrant by Gartner

Cloud computing is very crucial since data has become the key asset for every individual or a gigantic nation. The business tycoons are also dependent on big cloud companies these days for IT services. Because, no matter in which field or what size of a business is, IT service is required by all of them. ServiceNow is a famous company based in Santa Clara, California that provides IT services around the world. It provides a cloud computing platform that enables better efficiency of a company by managing its digital workflow. Four founders, namely, Fred Luddy, David Loo, Don Goodliffe, and Bow Ruggeri officially founded the company in 2003. Since then the company has acquired many businesses, expanded geographically, and hired over 11,000 employees.

About the founders

Fred Luddy

Fred Luddy worked as a software developer at Amdahl Corporation for four years. In 1990, he joined Peregrine Systems as the CTO of the company and worked there for thirteen years followed by founding ServiceNow. Currently, Fred is the Chairman of the Board of Directors at Service Now.

David Loo

David Loo is famous for being the CEO of Perspectium in 2013. But, before that, he was the founding developer of ServiceNow and resigned from the company in 2012.

Don Goodliffe

Don Goodliffe is one of the founding members of ServiceNow who was hired by Fred during 2005. He is currently the VP of the J&D Goodliffe Association.

Bow Ruggeri

Bow Ruggeri started his career as a junior software developer at controlroom.com followed by a developer at CTSNet. He was the Principal Architect at ServiceNow for seven years before he founded another start-up, Dreamtsoft.

History of ServiceNow

With a lucrative career experience, Fred founded ServiceNow in 2003, and eventually, the other three joined in. So, we can say that Fred is originally the father of the company who started it from scratch and wanted to enforce similar services as Peregrine Systems. After a couple of years, he decided to perform the first round of hiring and ended up with five more people in the team. Till then he was the only employee of ServiceNow. When the company was founded it was known as Glidesoft Inc.

In 2005, the company raised $2.5 million from its first funding round from JMI Equity. Next year, the company changed its name to ServiceNow followed by opening its first office in 2007. The company’s profit was remarkable and in 2006 its annual revenue summed up to $13 million. Eventually, the number of offices started increasing, and by 2011 they had offices in San Diego, Atlanta, Chicago, New York, London, and Frankfurt with more than 250 employees.

Eventually, the company came into partnership with a few companies one of them being Accenture. The company decided to file an IPO and in 2012 became a publicly-traded company. This year, ServiceNow shifted its headquarters from San Diego to Santa Clara.

Expansion and Business model

In the industry, ServiceNow is one of the earliest companies that started providing IT management services. So, the success of the company skyrocketed over no time and even the founders were swept off their feet. Bow Ruggeri, in one of his interviews, said that he never expected the company’s growth to increase so rapidly. Maybe this is the reason he stepped out and embarked on a whole new venture with Jerrod Bennett to experience it all over again and do it better.

ServiceNow started acquiring many companies starting with Mirror42 in 2013 followed by Entries in 2015 and Brightpoint Security in 2016. With AI and ML growing and dominating the modern world, ServiceNow acquired a machine learning startup, DxContinuum in 2017. Later in 2017, the company acquired Telepathy, a human-centered design firm that doubled the size of ServiceNow’s internal design agency. The latest acquisition of the company was in June 2020 when it acquired Sweagle.

ServiceNow’s business model is based on Platform as a Service (PaaS) provider that allows a customer to use the platform for running and managing applications without worrying about the infrastructure. Fred said that to excel with this kind of business model it should provide real values to customers. So, sticking to the old code is not a good idea and one must keep redesigning to match with the pace of the clients.

ServiceNow and Zoom

With the pandemic taking a big toll on the world, Zoom’s popularity was increased by many folds. This month, Zoom introduced new hardware as a service offering in partnership with ServiceNow. The deal is a symbiotic relationship as both parties will be benefited. While this new service of Zoom will run on one of the platforms of ServiceNow, ServiceNow will use Zoom for all its internal communication purpose. With recent end-to-end encryption recently launched by Zoom for paid customers, ServiceNow will be hugely benefited.