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Little Yellow Beets

Mallika Bajaj- A Young Entrepreneur To Create Good Content

After the advent of the digital era, the internet is crawling with millions of content creators. Digital content is a very influential source of knowledge for today’s youngsters. The young generation entrepreneur like Malika Bajaj is delving deeper into this sphere of the web to become influential and earn money as well.

Why good content?

But, there is always a fine line between creating content and creating good content. The digital content affects a lot of people and should be kinder and empathizing. This is the view of Mallika Bajaj, founder of Little Yellow Beetle. Mallika has always been intrigued by content creation. She gained a lot of experience in this field since a teenager. And, after working for many highly recognized news channels and papers, she finally created her website.

And, the main goal she wants to achieve through the website is creating kinder content. According to Mallika, most of the content on the internet is very harsh which pollutes the environment of the internet. Instead of spreading more love and kindness, the content is creating hatred among people. So, she started this beautiful initiative all by herself to make the world a better place.

About Mallika Bajaj

Mallika Bajaj had a very keen interest in media from a very young age. She also appeared on many news channels when she was a teenager. Mallika completed her bachelor’s degree from the University of Melbourne. She majored in media and communications and completed her master’s from Goldsmiths College under the University of London.

She started gaining fame from an early age. When she was sixteen, she hosted the BNP Davis Cup Tennis Tournament across Asia. She became the youngest host around the world after this and this was her first big achievement. She hostel this tournament till 2014.

While she was pursuing her bachelor’s degree she became the editor on BBC. She used to look after the current affairs and world news. In 2009, Mallika joined INX Media Pvt. Ltd and worked as the sports editor for a year. Before pursuing her master’s she worked at ABC News for some time. In November 2007, Mallika becomes the entertainment editor at Hindustan Times. She worked here for twelve long years. Currently, she is also serving as the chief marketing officer at Maxilion.

The beginning

During this time, Mallika Bajaj decided to open a new start-up. The potential Indian market for digital content gave her the zeal to built something for our country. Thus, in 2014, she founded Little Young Beetle to provide kinder content in many fields and also to help improve India’s position in this digital era.

The knowledge and experience Mallika Bajaj gained before establishing Little Yellow Beetle was more than enough to open a start-up.

The Uniqueness of Little Yellow Beetle

The scope of Little Yellow Beetle is too vast to be described. They digitalize the idea for their customers. Be it a simple idea of an application, a website or an online course, they will digitalize anything and everything for you. The content of LYB contains healthy and kind information as Mallika is inclined towards the quality of content.

The company believes in maintaining a very strong relationship with their clients. Trust is the foundation of any relationship and that’s why LYB always tends to keep their promises. They only promise to deliver as much they can. But, it always delivers more than what they promise to.

Clients

Little Young Beetle has clients both in India and abroad. They welcome any type of client with just a passion in their eyes to establish something for themselves. LYB extends its hand to any company or individual with a story to tell but with no source to preach. It brings publicity for any brand or product through the power of digital content.

Success

Throughout this span of six years, Little Yellow Beetle has become the Best Digital Media Agency in Gurgaon. Mallika has also received the award, 100 Most Powerful CMO Asia and Women Super Achiever, World CSR Summit.

Today, Mallika Bajaj runs the company along with her mother and sister, Abha Bajaj and Pallavi Bajaj. According to Mallika, she will keep on inspiring people with her strong yet kind and emphasizing content and make digital India better.

Pharmeasy Logo

Dharmil Sheth: Founder of Pharmeasy That Delivering The Medicine At The Doorstep of Needy Patients

In recent years, the healthcare industry thrived noticeably to fulfill the healthcare needs of people. In fact, this industry addressed all the desires of the patient. The innovative medical devices, diagnosis systems as well as Doctors appointment’s online platform; everything is possible. But among all, E-pharmacies have been playing the most important role. PharmEasy is being one of the successful E-Pharmacy platforms that connect patients with local pharmacists. Today, it is successfully helping to deliver the medicine at the patient’s doorstep. However, it is the result of the unique idea of Dharmil Sheth and his partner Shah. Through PharmEasy, they successfully brought the health commerce industry in India. 

Dharmil Sheth- Co-founder

Dharmil Sheth is well-known for his unique start-up ideas and PharmEasy is being one of them. He is a born entrepreneur, who always wanted to bring a change in the community by making things better. And so, he did it in his way. In 2015, he set up a successful healthcare start-up called PharmEasy. The PharmEasy app ensures any patients all over India to get the original medicines from authentic pharmacists. In fact, PharmEasy is much feasible for consumers to connect with local pharmacies. So, they need not go outside for the medicines they needed.

Apart from that, he started many such a start-up to satisfy consumers; means to serve society. 

Education and Career

He attended K.J. Somaiya College of Engineering for a bachelor’s degree in Electronics engineering. After that, he completed an MBA from Institute of Management Technology, Ghaziabad. However, Dharmil began his entrepreneurial journey with 91streets. Previously, he worked with many popular brands. Currently, Dharmil handles key areas of customer experience at PharmEasy. Also, the operations and marketing divisions of the company are under his control.

Start-ups of Dharmil Sheth

Apart from PharmEasy, he started Ekagrata, 91Streets. While creating up any platform and start-up, he aimed to make things better for the community. Presently, he is one of the directors of Hobspace, an ed-tech start-up.

Ekagrata

In 2010, it is started with a vision of making a country free from poverty, corruption as well as social inequalities. So, Dharmil created a platform called Ekagrata to support quality education to ensure all-rounded development. Especially, among the underprivileged kids.

91streets

Just after his graduation, Dharmil set up a marketing platform for all types of retailers in 2014. Understanding the need for modern retailers, he started 91streets which turn out as an excellent shopping companion for modern retailers.

The backstory of PharmEasy foundation

The inspiration behind the PharmaEasy foundation was to provide easily accessible healthcare services. Also, at the same time, these services should be affordable and available to all. He noticed many start-ups provide different healthcare services in wide ranges. But there was no such platform that provides home delivery of medicines to the needy patients. 

In the end, Dharmil Sheth and his doctor friend Dhawal Shah came up with the idea to build an e-pharmacy start-up. That’s how they set up PharmEasy back in 2015 to deliver medicines online. Today, the company delivers about 98 percent of the PIN codes across India.

Current achievements of PharmEasy

Today, PharmEasy is one of the largest platforms that deliver medicines. The company has warehouses in many cities. So, consumers can expect to get their medicines delivered on the same day itself. In fact, PharmEasy administrations are available more than 700 cities and deliver a wide range of medications. It’s available in non-prescription as well as the prescription category. Also, it offers a platform to book diagnostic tests. Over the period, the company has raised a total of 328.5 million dollars.

As well, PharmEasy uses many technology products and services to assure the best service. However, the company’s app called PharmEasy has been downloaded by more than 29000 people.

Sumit Mittal

From a Promising Future in MasterCard to the Genesis of Own Company, Sumit Mittal Imparts Inspiration To All Ambitious People

Amidst the evolving self-centric mode of lifestyle, it is very difficult to find people who are concerned about the well-being of others. Among the crowd of people full of aspirants striving to reach the epitome of success, someone trying to bring about a change in society is a very remarkable event and worth an applause. Such is the inspiring story of entrepreneur Sumit Mittal.

Early life

Born to an army father, Mr. Mittal had a very humble upbringing. He looked up to his father for advice who was himself full of creative ideas even though he worked in the Army. Mr. Mittal remembers the golden words of his father –“You have to give your best no matter what the outcome is” and he has stuck to that saying both in his studies as well as his career.

Mr. Mittal was surrounded by engineering professionals in his family, be it his father or brother/cousins and hence it was but natural to pursue a course in Engineering in the so-called “follow the family tradition”. His journey gives scope for a wide array of hope and determination to all the motivated people who have the zeal to be successful in life.

Education & Career

Having pursued his Bachelor of Engineering in Mechanical field, Mr. Mittal went on to pursue Post Graduate Diploma in Business Management in Delhi, and he went ahead with his prospective career as a Credit Analyst at GE Capital – State Bank of India JV where he conducted credit appraisal on credit card portfolio.

Mr. Mittal was the founder member team at SBI Credit Card and is a trained six sigma professional. Following the big shot in GE Capital, the foresighted man moved on with his endeavor in MasterCard starting as the Manager in Finance, and due to his hard work and agility, he was transferred to Mastercard Dubai office to head the Franchise Department for entire South Asia, Middle East & Africa Region.

During this time, he also pursued an MBA from Warwick Business School, UK attaining an additional degree in Management besides his PGDBM. Then Mr. Mittal rose to the position of VP & Country Manager of Kuwait/Qatar/Oman where he spearheaded the growth of Mastercard business in Kuwaitsignificantly capturing share from archival Visa in favor of Mastercard. During this time, Mr. Mittal was awarded the Sales Champion Award for the Middle East & Africa region for exemplary sales performance and breaking the stronghold of the competition.

He also got various other awards during his tenure at Mastercard Dubai. After spending 8 years in Dubai Mr. Mittal moved back to India office and became the Head of Global Account for South Asia division looking after all Global banks. Little did he know that his stint of Middle East wasn’t over and he was offered the role of Senior Business Leader in MEA, Dubai, where he spent another 3 years before he called quits to the corporate life in 2017 and moved on to establish himself as an entrepreneur.

The turning point in life

Being part of the chaotic world framework, he was struck by the realization that the greatest threat in the contemporary era is the anger issue. Unable to comprehend the emotional upheaval, moreover the inability to channelize the anger in the correct direction has driven the mass to various mental problems stranding them of peace and sanity in their life.

Start of Entrepreneurial Journey

To combat such serious problems, Sumit Mittal with his caliber and phenomenal talent came up with the genesis of his start-up Crestline Biz Solutions, the parent company of VentAllOuta social platform enhancing “Freedom of Expression” where people can share their frustration without being discovered and judged.

People can write their opinion and comment covering a wide array of topics from politics to current affairs, confession, relationship & grievance. VentAllOut is a health-tech platform that aims to provide a podium for people to express their emotions, opinions, and sentiments, anonymously, on varied topics of interests, promoting healthy discussions and active networking based on content preference.

It is created to break the barrier in reaching out to a like-minded community, anonymously and thereby, enabling users to express themselves candidly on any topic that might be bothering / concerning them. Furthermore, to provide last-mile support, users may also reach out to experts on the panel and discuss their issues or problems and get timely advice. 

Besides VentAllOut, his true creative mind with the inclination towards sales and business management encouraged him to conceptualize Shoppyfier, a deal discovery platform listing all the offers customers can avail in a particular brand or shop.

Coming with a backup of great energy and potential, Mr. Mittal has always excelled in his life and while he goes through his journey as an entrepreneur he does sneak time out to indulge in the hobbies of traveling and entertaining himself to a round of golf. Mr. Mittal is married and has three lovely children who keep asking questions about the venture……. probably inheritance already coming to play!!!

Manta 5

Founding of Manta5 : Here’s how this Man Drives on Water

Most of use cars to get from Point A to Point B, and some of us even rely on two-wheeler for our daily commute. Whenever we have to cross a water-body, we wait patiently for a boat, load our vehicles onto it, cross the body and then drive off to our destination. But what if there is another way to travel on water? If someone told you a decade ago to drive on water, you would have called them crazy! Well, that day seems to have arrived and it’s all thanks to Guy Howard Willis, maker of the first hydrofoil bike. These bikes make use of the hydrofoil technology used by America’s Cup yachts, enabling riders to reach up to 20 km/hr. on water. Famously, the crown Prince of Dubai was so impressed with the design, that he pre-ordered three pieces for himself! So how did entrepreneur from New Zealand make such a splash? Read on to find out the secret behind the success of Manta5.

About the Founder Howard-Willis

Howard-Willis kept moving around in his childhood as he was part of a military family. He starting his education in Germany, attended an agricultural school in Kent and even worked on ferries for over a decade. In 1975, he shifted to New Zealand, and thus began his love for all things related to the sea. He initially set up a furniture business, before moving on to build hospital beds for the handicapped. He then established adventure gear store Torpedo7, and run it successfully.

Howard-Willis
Image Source : Google Images

While growing up in England, Willis took parts from garbage dumps to build his own bike with friends. He grew up thinking why we couldn’t do everything we did on land on water. This lack of options bothered him for years, till he finally decided to do something about it himself! He convinced professional bicycle designer Roland Alonzo to help him with his project.

This wasn’t the easiest of tasks as Alonzo is afraid of water and hence doesn’t know how to swim! Funded by Torpedo7, the pair worked for two years, until prototype three launched in a local swimming pool. Six years later, he unveiled the Manta5 Hydrofoil XE-1, which is the world’s first water-bike. The design, thanks to its uniqueness and flamboyance is making waves across the world!

Early Success

Since launching the company Manta5 in 2011, the bikes have gained quite a fan following, leading to over 12,000 pre-orders. Most of this interest comes from the US, followed closely by Europe, and Dubai. First deliveries will hit the market early this year, and Wills predicts that these bikes will change the way we view water-sports.

Willis envisions his product to lead to the birth of a new sport, making the Hydrofoil bike a Kiwi icon. The pair faced numerous difficulties early on as designing such a complex machine was no easy feat. Balancing maximum lift and thrust, especially at low speeds proved to be a difficult task.

However, relentless commitment from both pioneers led to a successful proof-of-concept and launch, which led to the company’s formation. In the 2017 Best Awards, their prototype won the Gold medal in the Concept Category, shooting them to super-stardom. Their video submission for the contest went viral, racking up over 350 million views on Facebook alone. Over a million people visited their official website, and thousands expressed their interest to buy the product.

Growth and Future Plans

In 2016, Greg Johnston joined the team as general manager, followed by marketing manager Louis Wilk, supply chain assistant Samaria Mason and Jeanna Sayson. It is interesting to note that all these people are graduates of the Waikato institute. Rounding up the team is a pair of electrical engineers, Daniel Dredge and Harrisson Jull.

Due to their innate presence, prototyping work for the bike happened after hours at the University’s Aquatic Centre. In 2015, their research centre shifted to Cambridge, with testing happening on Lake Karapiro. The company is also working closely with Callaghan Innovation and Export NZ to learn more about other business leaders from NZ.

Wills hopes that these bikes will go beyond just being a leisure product, and instead grow to symbolize New Zealand. One day, he even dreams that it becomes a sporting accessory worthy of becoming a part of the Olympic Games.

Manna's 5G drone delivery deal

Delivering the Future, One Slice at A Time: How Manna’s Drones will now Deliver Pizza

If someone told you five years ago that a drone would drop your pizza at home, how would you have reacted? Well, the scene seems to be right out of a science-fiction movie without a doubt. However, thanks to advancements in science and technology, the future is coming to our houses! Manna, is an Irish drone manufacturer and deliverer company with huge plans for the future. They recently joined hands with Manna Cubic Telecom to usher in the future by bringing 5G connectivity to their fleet of drones. Here’s a look at their plans for the future, and how they will change the way product delivery works.

Upgrading their Fleet

Manna announced their tie-up with Cubic Telecom at the Consumer Electronics Show in Las Vegas. This arrangement will allow Manna to use the Pace connectivity platform, earlier used by cars, to track, control and monitor their drones. This particular platform is the preferred standard for companies such as Audi, Porsche, and Volkswagen, and has millions of users across 93 markets. Cubic has vital experience in the field of connectivity services, as they offer their last-mile connectivity service in over 180 countries. Their systems help cars link to internet-of-things devices and mobile networks.

Super-fast Pizza

Manna’s drone will deliver restaurant food in under three minutes, by using high-speed drones that travel at around 80 km/h! The company will start testing its delivery system by April, by starting with one location. Once they have worked through issues encountered and perfected the system, they will expand to more locations, by the end of this year. Cubic will help these drones perform better and improve their efficiency.

The software will be fed into the drones during manufacturing. This software will transfer data between the drone, restaurant, and customer in real-time, helping keep everyone in the loop. Thus, the customers will be able to track the drone’s position and hence, gauge how fast their food will reach them.

Imagining the Future

Manna’s Chief Technology Officer, Alan Hicks believes that the future of food and product delivery lies in the sky. Airborne methods of delivery will help streamline the process, resulting in better conversion rates and customer satisfaction. The most difficult part about taking delivery to the skies is maintaining robust communication between the fleet and the cloud services.

Partnering with Cubicle will help provide Manna with that viable link, which brings them closer to delivering the future to us. The commercial take-off of drone delivery will help revolutionize the world of delivery forever, as per Cubic’s CEO Barry Napier. Hence Cubic values its partnership with Manna as they will be helping to lower overall cost and time of deliveries, while also reducing their environmental impact.

To the Skies

Founded by Bobby Healy, drone delivery company Manna recently raised $3 million via a seed round to fund their growth. This brings their total funding up to $5.2 million through seed funding. The three-year deal with Qualcomm-backed Cubic Telecom will greatly help the company commercialize its products effectively. Previously, the Irish company had teamed up with food delivery company Flipdish.

Bobby Healy
Image Source: Google Images

Manna’s drones fly almost 300 feet above the ground at an average speed of 50mph and occupy 6 feet by 6 feet. Manna surveys areas wherein they plan on delivering, verify landing zones through computer vision and then programs the drone. The drones can make deliveries weighing up to 4 pounds within a 4-mile radius. Restaurants can use these drones to make up to 5 deliveries an hour, thanks to the three batteries it uses.

Technology giants such as Amazon and Google are also hoping to soon use drones to deliver their packages and fulfill orders. Amazon is already said to be testing their drone-delivery system, in a bid to lower labor costs. Meanwhile, governments across the world will begin work on the legislature required to make such deliveries legal and safe. There are several obstacles that such companies will need to cross with regards to social acceptance, and they include privacy, safety, and noise.

However, drones will help speed up delivery unlike any other system used before. Manna has a testing center in Wales and plans on expanding to three additional sites in Ireland by the end of this year. In the future, the company plans to deliver meals at $1 per delivery.

C Programming Language

Dennies Ritchie’s Contribution To Programming And Origin of C Language

Nowadays computer science is a mandatory subject in schools. Though computer science is optional in high school, everyone acquires knowledge of basic computing at an early age. And, when we take steps towards learning how to code, we always start with the C language. At least most of us opt for it. The c programming language is one of the most famous and earliest programming languages around the world. The language can be used extensively for programming operating systems and embedded systems. After the first version by Dennis, so many versions of the language have come up but currently, C18 is the most recent.

About Founder

Dennis Ritchie
Image Source – Google Images

Dennis Ritchie, an American computer scientist is the creator of the C language. He has also developed the Unix Operating System and B language. Dennis received many prestigious awards for his excellent works and contribution to society. He is one of the reasons our world has come so far in terms of technicality.

Early Life

Born into Bronxville, New York, Dennis moved to New Jersey at a very young age. Alistair E. Ritchie, one of the scientists of the Bell Labs was father to Dennis Ritchie. After the family moved to Summit, Dennis attended the Summit High School. Later, Dennis went to Harvard University and acquired degrees in Physics and Applied Mathematics.

Early Career

After graduating, Dennis joined Bell Labs in 1967. He was carrying out his Ph.D. under Patrick C. Fisher at Harvard University. But, he was never able to receive the degree officially. When Dennis started working at the Bell Labs, Ken Thompson worked as a colleague of him. Both of them were working on the Multics operating system.

During this time, Thompson discovered an old PDP-7 and he started developing an operating system along with Dennis. In 1970, the operating system which they named “Unix” was finally completed. Eventually, Dennis came up with the B language followed by the C language.

Origin of C Programming Language

After Dennis and Thompson developed the Unix operating system, they decided to port the operating system in PDP-11. Once they incorporated Unix, Dennis needed to come up with a new language or rather a new compiler to make use of this operating system in PDP-11.

Dennis started working in Fortran, but he gave up after some time because it wasn’t possible in that language. Then he started working with BPCL systems programming language but there wasn’t much information about the official description of the language.

Thompson along with Dennis came up with B language but the language was too slow and it didn’t adjust well with the features of PDP-11. So, Dennis tried to modify the language and make some changes. But, doing that led to the invention of a whole new programming language, that is, C.

In 1972, the C compiler was used for version 2 Unix and the fourth version of the OS was released in November 1973. The other versions of C were ANSI C, ISO C, C99, C11, and Embedded C.

Other Works

Apart from working with the C language and Unix operating system, Dennis also wrote a book, The C Programming Language along with Kernighan.

He also worked for the development of operating systems like Plan 9 and Inferno. Dennis also helped in creating the programming language, Limbo. Dennis worked for Lucent Technologies until he retired in 2007.

Awards and Achievements

In 1983, both Dennis and Thompson were honored with the Turing Award. They received for the award for making significant progress in the field of generic operating systems theory and for developing Unix. In 1990, again this couple bagged the IEEE Richard W. Hamming Medal for both the Unix OS and C language.

This decade was followed by receiving a fellowship from the Computer History Museum in 1997. In April 1999, Bill Clinton awarded both of them with the National Medal of Technology. In 2005, Ritchie received the Achievement Award from Industrial Research Institute mainly for Unix. He was also honored with the Japan Prize for Information and Communications in 2011. Thompson received this prize along with him.

Retired Life

He worked for Lucent Technologies after leaving Bell Labs. In 2007, Dennis stepped down from the research department. He passed away on 12th October 2011. He was suffering from prostate cancer and heart disease.