The number of users on X, previously referred to as Twitter, has significantly slowed down after Elon Musk purchased the company for forty-four billion dollars in the middle of 2022. X’s daily rise in active users has dropped to less than two percent in 2024, from an average yearly increase of 30 percent in 2020. X’s daily active user growth over the previous year was barely 1.6 percent, according to new information from the Financial Times, reducing the total to about 251 million daily active users.
App Downloads: Threads vs. X
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The slowdown in the number of users is reflected in the downloads of X’s apps. AppFigures data indicates that although Meta’s Threads has enjoyed a solid 250,000 to 300,000 daily iOS downloads, X’s per day downloads have remained around 100,000. With 51 million downloads this year, Threads has more than doubled X’s total number of iOS downloads (20 million). On Android, a similar trend can be seen: Threads has received 87 million downloads, almost twice as many as X, with 45 million.
Comparison of Web Traffic
Even with its slow app downloads, X still gets a lot of traffic from web browsers. X surpassed Threads with over 2 billion monthly visitors, according to SimilarWeb data, with 51.5 million monthly visits. Since that Threads is a platform that has only lately begun to expand its online functionality, this discrepancy could be explained by the app-centric design of the platform.
User Interaction
According to Threads, there are 175 million active users each month; Sensor Tower calculates that number to be roughly 38 million users each day. This implies that the user base of X may be more engaged than that of Threads, where users may interact more regularly. The fact that Threads may be attracting more people away from X as it expands suggests that the user bases of the two platforms may not completely overlap.
In conclusion, Musk’s social media endeavor faces a huge hurdle since, despite maintaining a sizable amount of web traffic, X’s declining user growth and app download rates contrast significantly with Meta’s Threads’ quick development.
I am a student pursuing my bachelor’s in information technology. I have a interest in writing so, I am working a freelance content writer because I enjoy writing. I also write poetries. I believe in the quote by anne frank “paper has more patience than person