AT&T – The subsidiary of Bell Telephone company that rise as an individual firm in a few years

The telecommunication industry has experienced lots of changes in the near years. As well as it will further see tremendous changes in the upcoming year. In such a scenario, it will no doubt offers many opportunities for the firms working in this sector. AT&T is one of the largest firms in the telecommunication sector which inherently grabbing such opportunities since its emergence. Established in 1885, the firm has gained significant importance in the global market.

Apart from being a leading telecommunication firm, it is also providing services in multiple sectors. Such as television network service, film production, and premium pay services through WarnerMedia. Also, it is one of the well-known advertising services providers through its very own segment called Xandr. Moreover, the firm is expertise in local exchange and long-distance services.

Backstory of AT&T Establishment

The roots of AT&T’s foundation is in the establishment of Bell Telephone Company. In the mid of 19th century, Gardiner Greene Hubbard, A. Graham Bell, and Thomas Sanders set up Bell Telephone company. That time, in 1885, they acquired AT&T and made it one of the most important segments of the firm. AT&T stands for American Telephone and Telegraph Company, which remained the main firm even after it merged into Bell Telephone company. After a few years, the firm went to several reformations. In fact, U.S regulators limit its business to broke the monopoly of AT&T in the market.  It was the time when AT&T had to turned its regional subsidiaries into individual firms, known as Baby Bells.

The firm also renamed its name, which later on again replaced by original name i.e., AT&T. Today, it maps a large part of the Latin American telecommunication market.

Exploring the business

Even though the firm has experienced several breakups and reformations in history, it stood strong and compete with rivals like MCI and Sprint. Within 10 years, the firm has ranked 15th in the Fortune 500 list. The firm has acquired several businesses in the following years. It purchased Lusacell in 2014, and NII Holdings in the same year. Both were the top firms in the Mexican cellular and wireless business.

Recently, AT&T launched a mobile 5G network in 2018. Currently, available in 12 cities around America. After Verizon, AT&T became the second telecommunication provider to launch 5G. The success journey of AT&T has not been fulfilled yet. As per the vision and mission of the firm, it aims to become the most valuable and admirable firm on the planet. Presently, the firm is working in four segments called AT&T, Latin America, WarnerMedia, and Xandr.

Personalities involved in the success of AT&T

Gardiner Greene Hubbard-Founder

Born on 25 August 1822, Gardiner was a reputed financier, community leader, and lawyer in America. Apart from that, he was one of the founding members of Bell Telephony company, later on, served as the first president of the firm. As well, he was a founding member of the National Geographic Society and Journal Science. Despite being a lawyer by profession but Gardiner worked in almost all sectors.

Coming to his education, he studied at Phillips Academy. In 1841, he finished graduating from Dartmouth. Thereafter he joined Harvard to study law.

John T. Stankey-CEO

He is a well-known businessman in the USA and former CEO at WarnerMedia. Presently, serving as the CEO of leading telecommunication firm, AT&T. Before that, Jhon served in various positions in a similar firm. Jhon is graduated in finance and started his career at Pacific Bell. Thereafter, he got the chance to lead many positions. In fact, he shared a great contribution to the acquisition of DirecTV and Warner. These are some of the important acquisitions made by AT&T. Stankey currently guiding the policies of AT&T. Recently, the firm launched a 5G service, which he aims to explore further. As well, the firm has worked in streaming video services under Stankey’s policies.

Bottom Line

AT&T has a big name in the telecommunication industry, also captures a large part of the local and global market. The firm has grabbed the opportunities provided by the evolving telecommunication sector and strengthen its roots planted in 1885. Presently, it has huge importance in the industry and has millions of clients and customers. Through its top four segments i.e., AT&T, Latin America, WarnerMedia, and Xandr; the firm is playing a large role in the American telecommunication market.