Moteefe: How Mathjis, Lev, and Olivier set up on-demand Social commerce business?

In the last couple of years, social commerce is growing rapidly. Also, we will see exponential growth in this field in the future. Additionally, online shopping is completely changed due to the social media platform. Which in turn changed the requirements of the social commerce platform. Hereafter comes the role of Moteefe. Moteefe enables many opportunities in social commerce and allows to sell products on social media. In fact, entrepreneurs can easily create custom designs on the Moteefe platform. These designs can then put in front of niche audiences. The company Moteefe is set up in 2014 by Mathijs, Olivier, and Lev. However, it features over 30 products on its social commerce platform.

What is Moteefe?

It is a tech e-commerce company that helps users with selling custom products online. Also, it is reliable and easy to develop its own brand with Moteefe. Young entrepreneurs Mathijs, Olivier, and lev founded the company in 2014. However, the vision behind the formation of the company is to bring great clothing designs to the totally hassle-free market. In a short duration, the company achieved trustworthy customers with its one-stop online shop for all kinds of products. Starting from the baby grows, cushions, clothing to the mugs and phone cases; everything can sell or buy on Moteefe.

The Inspiration Behind Setting On-demand Social Commerce Platform

The founders of Moteefe always wanted to promote entrepreneurship. Also, they were aware of the risks, hassle and the obstacles that come into the way of creative people to sell their products. They found the social commerce business as a perfect platform to help such creative peoples. Additionally, they feel everyone is unique so everyone should wear unique products. Thus, to achieve all these goals the Mathijs and his co-founders set up an e-commerce platform for on-demand merchandise.

The backstory of Foundation

While studying at INSEAD, Moteefe founders had the task to create a full plan for scalable online business. That’s how the idea of Moteefe sparkled into the mind of founders. However, they felt that it’s a golden opportunity to flourish the business. Because of that time, very few social commerce companies were working in the market. After that, they researched and planned on this after completing MBAs at INSEAD. So, after deep researched they decided to set up the social commerce business and founded it in 2014.

Struggles During the Start of the Business

​At the start of the business, they had to face many problems. Because they wanted to help entrepreneurs to create their own businesses. Furthermore, the big challenge was to set the method of creating custom made products. However, Moteefee developed an efficient platform that helped sellers to produce only needed goods. As well, ensure to not left with stock they can’t shift.

Relaxed Maniacs of Moteefe

The founders of Moteefe likes to call themselves as relaxed maniacs. Because they think its fun to provide awesome service. Also, they enjoy while working and searching for creative ideas. Well, these relaxed maniacs are Mathjis Eefting, Lev, and Olivier Stapylton-Smith.

Mathis Eefting

He is the founder as well as the CEO of the company. Mathjis is a native of Holland, he went to INSEAD for perusing MBA. Before establishing Moteefe, he worked as a consultant at Holland. Presently, he is serving as a CEO at the social commerce platform Moteefe. UnderMoteefeMoteefe his policies, the company rising the business day by day. However, he met the co-founders during his MBA.

Olivier Stapylton-Smith

He is the co-founder and CMO at Moteefe. However, he started a successful financial start-up before assisting the Moteefe’s establishment. Presently, he is serving at the company as a CMO and he is responsible for the revenue side of the business. Since the foundation of the company, he is constantly working on the lookup for new avenues of growth for the company. As well, Olivier shared an equal contribution to creating new business opportunities at Moteefe to make it an even better platform.

Education and Career

From 1995 to 2007, Oliver went to Lycee Francais Charles de Gaulle for his formal education. After that, he studied BSc at UCL in Economics and Geography. However, he further studied Business Administration and Management at INSEAD. During his MBA, he met his future business partners. Earlier, he worked as a non-executive director in the field of equity crowdfunding at Volpi for two years. Also, Olivier worked at Ondra partners as a Corporate Finance Advisor.